Lagom
is a Swedish word/way of life. It basically means not too little and
not too much. Here in Amurika we might call that mediocrity, but I find
it to be a useful term to describe moderation and balance.
When
it comes to makeup and beauty products/procedures, the lagom mindset is
at its best, IMHO. I don't want to walk around looking like an anime
character that killed a unicorn, but I also really love makeup and would
love for the makeup I wear to be noticeable - even if just to enhance
my features. I want to see a difference, dammit!
Obviously
your "lagom setpoint" is your own. Maybe you are a little more
adventurous or you really want to keep things minimal. Regardless, you
need to gather information about products and procedures to make an
informed decision about what suits you best. That is where Lagom Beauty
comes in - we share an honest opinion in the lagom mindset. You get the
knowledge you need to make informed decisions so you can find what is
just right for you. And if you laugh a little on that journey, we won't
charge for that.
So let's get ready to lagom on.....